Terje, could you tell us a bit about the challenges in seafood logistics and how they led to the need for a new business system?

Terje: “One of the main challenges everyone in our field deals with is the gap between what we anticipate and what actually occurs in our operations. We rarely have all the information about the actual orders until 1-2 days before the transport, which has to be booked several days ahead. At the same time, you have to handle changes all the time — there can be many changes per order. And each change leads to others, in terms of transport bookings, customer communications, and allocation.  This uncertainty demands a robust business system, particularly for managing our transport operations effectively. Furthermore, ensuring smooth data flow between our sales system and logistics operations is crucial, which is why we chose Maritech Transport Planning.  The key lies in maintaining flexibility, especially when handling forecasts, changes, and other variables. Now we can also start ordering capacity rather than specific orders, which allows us to adapt even more seamlessly.”

Could you walk us through the journey of implementing the new system with Maritech?

Terje: “We began exploring the possibility some time ago. Initially, there was a process of pitching our vision and discussing the scope of the project. Maritech proposed starting with Timpex TMS, which proved to be a sensible approach. After a period using this system as our temporary solution, we have now left it behind and completed the first step in our transition to fully cloud-based supply chain management. The project started with an initial phase where we mapped needs and exchanged experience with other systems. The goal was to reveal the best from all perspectives. Now, with the go-live after phase one, much is in place. The Maritech project team has done a very good job so far.”